My Experience with “NOT” just another Web Design company!

April 17, 2008

A few months back I had almost given up on how to increase my online sales as I tried most of the things but nothing really worked. Then someone told me about Interchanges.com which is an internet marketing & web development firm. At first I was sceptical about whether to go for it or not, but my first meeting with them made me so comfortable that I had to trust them and go ahead with it.

Everyone I dealt with at Interchanges.com was professional, courteous, and easy to work with. They offered advice and guidance that helped turn my web site into an attractive and functional utility for my business. The web site has received so many compliments. My clients and sales team use the web site daily. It has definitely streamlined many processes.

Interchanges makes results happen. They are constantly learning and applying the strategies they promote within their own company and to an ever-growing cadre of satisfied clients. I’m happy to have had the opportunity to work with Interchanges and to benefit from their extreme talent! During the time of development and since that time Interchanges.com has consistently exceeded all my expectations in their professionalism, work ethic, quality of work and in every other aspect of our business relationship with them.

Interchanges.com operates on the cutting edge of service and productivity. They maintain an effective business model which prioritizes a consistent client experience. That experience speaks for itself over time as clients reap the benefits of their work. Overall, Interchanges.com should be considered a worthy ‘investment’ for anyone looking to increase their market exposure and productivity.

I highly recommend them.

– A satisfied customer

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SEO Services of Interchanges.com

April 2, 2008

Interchanges.com provides search engine optimization service which is the art of placing your web site in the first few pages of a search engine for a strategically defined set of keywords. Search engine optimization leads to an improvement in search engine placement which in turn leads to an increase in targeted traffic to your web site, thus resulting in more leads and sales.

When individual search for information using search engines, there are hundreds of options available for selections. Consumers will not go through all options, only the top few are likely to catch his or her eye.

Search Engine Optimization (SEO) involves making web pages more search engine friendly to promote them as the most highly ranked on the search engine listings so that it becomes beneficial for the consumer.

The following things are taken into consideration in Search engine optimization.

• Domain name
• Page content
• Site structure
• Site design
• Site topics
• Headings
• Sub-headings
• Links
• Site usability

Basic Search Engine Optimization FAQ

What are Meta Tags?

The meta tag is used to describe the contents of a web page.

Here is a sample set of meta tags:
<HEAD>
<TITLE>page title goes here</TITLE>
<META NAME=”description” CONTENT=”page description”>
<META NAME=”keywords” CONTENT=”keyword1, keyword2, etc.”>
</HEAD>
<BODY>

What is a Meta Description Tag?

The Meta description tag is a snippet of HTML code that is present inside the <Head> </Head> section of a Web page. It usually is placed after the Title tag and before the Meta keywords tag.

What is a Meta Keywords Tag?

The Meta Keyword Tag is where you list keywords and keyword phrases that have been targeted for that particular page. Search engine categorizes the pages based on meta keywords

What are Site Maps?

Site maps are an easy way for webmasters to inform search engines about pages on their sites that are available for crawling. Site maps are organized hierarchically.